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Archive for April, 2009

Media Starting to Hit Big with Online Advertising

Monday, April 20th, 2009

Broadcast TV stations generated over $1 billion in revenue for online advertising sales in 2008.  This was a 36% increase over 2007.
Newspapers are still out-stripping TV stations in most markets in terms of unique visitors to its web sites, but TV stations are gaining ground.  In 22 of 80 markets surveyed, TV stations have more [...]

USA Online Advertising Stats

Sunday, April 19th, 2009

USA online advertising growth is slowing, but online advertisers will spend over $25 billion this year, despite the sagging economy.

2007 — $21.2 billion
2008 — $23.4 billion
2009 — $24.5 billion
2010 — $26.8 billion
2011 — $29.7 billion
2012 — $33.7 billion
2013 — $37.2 billion

(Source - eMarketer; April 2009)

Avalon, New Jersey Rentals

Monday, April 13th, 2009

Vacationing in Avalon, New Jersey this summer? 
Avalon, New Jersey is the jewel of the New Jersey Cape.  With its wide beaches and upscale restaurants, Avalon, New Jersey is the site of the best summer vacations in the south Jersey region.
Find an Avalon, New Jersey rental that suits your needs.  Mention GetClickz and save 10% off [...]

Internet Advertising Shows ‘08 Growth

Friday, April 10th, 2009

Internet advertising in 2008 showed a growth of 10.6% over 2007–not bad considering the state of the economy.  (Source — PriceWaterhouseCoopers)
Fall 2008 showed the drop on Wall Street and the widespread negativity in business.  This caused fourth quarter ad sales growth to be up just 2.6% over the 2007 fourth quarter.
Search engine marketing showed the [...]

Twitter Explodes

Thursday, April 9th, 2009

It seems like no matter where you turn these days, somebody is talking about Twittering, Tweeting, or whatever. 
I must admit, at first, I just didn’t get it.  In fact, I hate using the “What am I Doing Now” feature on Facebook.  I mean, whose business is it anyway? 
So, why would I use Twitter which is [...]

EPC Explained on Commission Junction

Monday, April 6th, 2009

If you do affiliate marketing, you almost surely use Commission Junction to some extent.  CJ has an easy-to-use interface and a wealth of good merchant opportunities.
EPC on Commission Junction is a tricky thing that many affiliates don’t understand.  Remember, that the Latin symbol “C” equals 100.  Let’s assume that a merchant’s EPC is $39.59.  This means [...]

Negative Keywords List for Pay Per Click

Thursday, April 2nd, 2009

If you are doing pay per click, you want to maximize your clicks while keeping in line with your budget.  It’s always scary to make your pay per click program more aggressive by going out on the Content Network or using the Broad Match option.
For example, if you are a watch e-commerce retailer, and you [...]

Google Market Share of Search

Wednesday, April 1st, 2009

Market share of the USA market for the various search engines, as per ComScore, February, 2009.

Google - 63%
Yahoo - 21%
MSN - 8%
Ask - 4%
AOL - 4%