Search Engine Marketing Growth
Posted by admin on March 23rd, 2008 at 10:52am
Search Engine Marketing growth continued in 2007 and actually exceeded expectations, according to a study by Intellisurvey.
For 2007, total search engine marketing was $12.2 billion, up from $9.4 billion in 2006. The study concludes that search engine marketing will be a $25.2 billion market by 2011.
Of the total in 2007, the lion’s share of the revenue came from paid search at 87% followed by Search Engine Optimization at 11%. Paid inclusion accounted for less than 1%.
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